Friday Interview: Girls Can Tell! June 15, 2012 10:59

Happy Friday, everyone! This week I'd like to introduce you to Sara Selepouchin, the creative force behind Girls Can Tell. Please read for some words of wisdom on running your own handmade business and what that means for makers and buyers.

Please introduce yourself and tell us about your handmade business.
I'm Sara! For about 5 years now, I've been drawing illustrations that look suspiciously like diagrams, and printing these illustrations onto all sorts of things that I think would make great gifts. My background is an education in Architecture (the diagrams, it makes sense now, right?), and my business has grown beyond my wildest dreams since I began working for it full time in late 2008. 


Describe your studio for us.
I have the best studio! My work space is a bright, little storefront just off of Passyunk Ave - a great little corridor experiencing an amazing revitalization of shops + restaurant in South Philly. It's half work space, half flagship Girls Can Tell retail shop, and it's only four block from my house (so I have the perfect commute).

What was the inspiration behind your diagram illustrations?
So many years of mechanical drawing. 


What advice would you offer to someone who wants to take their art from hobby to full time job?
I'll share my current favorite words of wisdom: Comparison is the thief of joy. 


Tell us about your new retail space.
My retail space is great. I needed a new workspace, and was lucky to find this great storefront close to my house. I wasn't intending to use it for retail, it's kind of grown into that, but getting to hear people's reactions to things (outside of the context of a craft show) - especially when they don't realize I'm the artist - is invaluable. 

What does handmade mean to you?
Handmade to me means thoughtfulness. People who create handmade work inevitably put a lot of thought into what they're making. And people who buy handmade also generally very thoughtful about what they're buying and who they're buying for. The consciousness of it, from creation to consumption, is what makes handmade different + superior than mass produced goods. 


How did you become involved with Craftland?
Years ago in the fall, people kept asking me if I'd applied for the Holiday Craftland shop yet. I took the hint, and applied. And have been lucky to have a great relationship with Craftland ever since!

Little known, fun fact about you?
I ran a marathon in Alaska on the summer solstice in 2005. I don't ever want to run a full marathon again.